HackerNews Readings
40,000 HackerNews book recommendations identified using NLP and deep learning

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So Good They Can't Ignore You: Why Skills Trump Passion in the Quest for Work You Love

Cal Newport, Dave Mallow, et al.

4.5 on Amazon

37 HN comments

The Richest Man in Babylon: Original 1926 Edition

George S. Clason , Charles Conrad, et al.

4.7 on Amazon

37 HN comments

Basic Economics

Thomas Sowell

4.8 on Amazon

35 HN comments

Reminiscences of a Stock Operator

Edwin Lefevre, Rick Rohan, et al.

4.6 on Amazon

35 HN comments

First, Break All the Rules: What the world's Greatest Managers Do Differently

Jim Harter, Marcus Buckingham , et al.

4.6 on Amazon

34 HN comments

Venture Deals: Be Smarter Than Your Lawyer and Venture Capitalist

Brad Feld and Jason Mendelson

4.7 on Amazon

31 HN comments

Delivering Happiness

Tony Hsieh

4.6 on Amazon

30 HN comments

SPIN Selling

Neil Rackham

4.5 on Amazon

30 HN comments

Nickel And Dimed: On (Not) Getting By In America

Barbara Ehrenreich

4.3 on Amazon

29 HN comments

The Five Dysfunctions of a Team: A Leadership Fable

Patrick Lencioni

4.6 on Amazon

28 HN comments

The Startup Owner's Manual: The Step-By-Step Guide for Building a Great Company

Steve Blank and Bob Dorf

4.5 on Amazon

27 HN comments

Give and Take: A Revolutionary Approach to Success

Adam M. Grant PhD, Brian Keith Lewis, et al.

4.6 on Amazon

25 HN comments

Titan: The Life of John D. Rockefeller, Sr.

Ron Chernow

4.7 on Amazon

23 HN comments

The Challenger Sale: Taking Control of the Customer Conversation

Matthew Dixon and Brent Adamson

4.5 on Amazon

22 HN comments

Security Analysis: Principles and Techniques

Benjamin Graham and David Dodd

4.7 on Amazon

22 HN comments

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Sorted by relevance

tekkertjeonAug 25, 2020

I went through "Running Lean" by Ash Maurya after reading Lean Startup, and it's a lot more practical and full of examples that can be applied in your own business. Only thing is that it's more oriented at consumer startups, so for B2B SaaS I'd recommend "The Startup Owner's Manual" by Steve Blank.

chehoebunjonNov 14, 2012

I've previously purchased the Startup Owner's Manual. This is actually a great complimentary resource

GreenJelloShotonMar 5, 2020

“We’d love to partner with Steve on getting his frameworks and templates from his books – The Four Steps and The Startup Owner’s Manual – onto our product. Can you connect us to him?”

That sounds to me like the start of some sort of relationship. If the guy just wanted info from the book, then why not just read the book?

omegantonMay 3, 2013

Find your own ideas, and then learn to sell them, to posible users, to possible partners. And then if you get clicks on fake buttons and or signups, start to build a more elaborated product.
If you are a developer the hardest part is selling, do it from day cero. Also start a blog, I find people looking at blogs. And of course read "the startup owner's manual".

webmavenonNov 26, 2020

> - The Four Steps to the Epiphany

Good (even great) book, but has some flaws and focuses mostly on enterprise costumers. The revised version The Startup Owner's Manual is more polished and covers a wider range of business models.

> - The Lean Startup

An excellent recommendation. The other books in the series (especially IMO Running Lean and Lean Analytics) are also worth a look:

https://www.amazon.com/stores/page/7509FE4F-9888-4384-ACBC-D...

mindcrimeonJuly 20, 2020

The Four Steps to the Epiphany

The Startup Owner's Manual (note: this and the entry above are sorta/kinda the same book, just different editions. But there's enough difference between the two that I recommend both)

The Art of the Start

The Lean Startup

The Mom Test

freshfeyonSep 12, 2012

May I suggest another option?

The Startup Owner's Manual, Elements of Typographic Style, Missing Manual: Photoshop CS5 and Classroom in a Book: Illustrator CS5 are likely to bring in around 30-50$ if you trade them in on Amazon. I'll organize the shipping label and the package slip, you send them to amazon and we share the gift card amount :)

kriroonJune 17, 2013

"Running Lean" (O'Reilly) is excellent and Ash has a bunch of useful videos as well. I think it's currently the best "business side of a startup" book out there.

https://www.youtube.com/channel/UCimRGeoiwUPmIddym-HdaCg

"The Lean Startup" by Ries is also good but RL is more condensed (lean?!) imo

"Startup Owner's Manual" is also good and they have a course on edx iirc

Edit: It's a udacity class, close enough. Link:

https://www.udacity.com/course/ep245

mindcrimeonFeb 13, 2013

My advice: Read The Four Steps to the Epiphany or The Startup Owner's Manual. @sgblank talk about this in detail.

At the risk of sounding flippant, you can basically reduce it to "talk to customers". Note however, that @sgblank does NOT advocate collecting the union of all requested features and implement all of them! The idea is to identify the most requested features, or, to really be more specific, the features that somebody is willing to pay for.

The principle behind this is easy to understand, although the actual process of doing this isn't necessarily easy as it takes a lot of work to go out, find potential customers, interview them, etc.

999michaelh2002onJan 29, 2021

Yep you read that right.
Foundr has a course from the co-founder of BigCommerce, Mitchell Harper. The guy's worth around $127 million, very successful and obviously knows his stuff.
The course is called '60 day startup' and promises to get you your first 100 customers in 2 months, $1 million revenue in a year, etc. It covers every stage of a tech startup's journey, the mistakes Mitchell Harper made and how I can avoid them, etc.
Now this isn't a scam because if you look on glassdoor & trustpilot, and see the people Foundr has interviewed, they are obviously very trustworthy and highly respected.
But $2000 is all my savings. Im 18 and I don't have much in savings obviously. However, if the information I get is really as good as they make it seem... I think I'd be willing to pay for it.
There's also a 4 month incremental payment, smth like $579 a month for 4 months.
Do you guys think I should buy this course? I know there are existing books/free courses on startups e.g. 'The Startup Owner's Manual'... but they're all really general & their info isn't all relevant to what I'm trying to do. The Foundr course is specific to TECH STARTUPS - which is exactly the type of startup I'm trying to start. Literally all the information, I think, will be relevant and useful for me - and also from someone who's very credible.
Furthermore, I think that it would be extremely time-efficient to have someone like Mitchell Harper condense all of his learnings & strategies into a single course, and not have to sift through dozens of books, trying to determine what info is relevant to creating a tech startup and what is not.
What do you guys think?
EDIT: There is a 365 day moneyback guarantee. But they say that you need to show them proof that you've completed all the assignments, tried the strategies they've suggested, etc. and only if the course fails to get results, will they refund you.

akassoveronOct 23, 2012

We're very excited to partner with Steve and Bob to release The Founder's Workbook. It's an interactive step-by-step guide to growing a successful startup following the approach that they wrote about in The Startup Owner's Manual. If you're familiar with Steve Blank and Bob Dorf, you know the quality of their content. Let me know if you have any questions.

djsamsononSep 28, 2012

This is a good preliminary test, but more customer development needs to be done. You need to have problem and then solution interviews. Don't just show them your solution and ask "Will this help?" Of course it will to some extent.

You want to get a really good understanding why these people have this problem and how they've tried going on without your product. Ask them how much they would be willing to pay to get their problem solved. Then ask if your solution is helpful and show them a demo.

Steve Blank is the Godfather of customer development. I highly suggest the Startup Owner's Manual. But if you don't have time to read that all right now, just realize you need some in-depth interviews (preferably in person interviews) and then use the Google Adwords landing page test as a mass scale test.

Good luck.

dualvectorfoilonFeb 15, 2021

You go to where your customers are. If you’re building for yourself, find people like you. If you’re building for someone else, reach out to them cold, then ask them to refer you to people like them. If you’re building something they want, they will refer their friends.

The best book on the subject is the “Startup Owner’s Manual.” If you’re starting a B2B company, try “Lean B2B.”

graemeonSep 19, 2012

The Startup Owner's manual is a very thorough book. It's meant to be used. Much more practical than Lean Startup in my opinion, though a tougher read.

The Lean Startup is a good high level overview of the underlying concept. I found it a bit overly focussed on launching "lean startups" within big companies. This may have been to boost consulting. Whatever the reason, it made the book less relevant to my experience.

But the Lean Startup is a quick, easy read, and you will get some actionable knowledge out of it if you're not already familiar with the ideas.

If you already know the concept, but want to put it into practice, go with Steve Blank's book.

naboavidaonJuly 22, 2016

Thinking, Fast and Slow - Daniel Kahneman. Learn why we're fools by nature.

Incerto - Nassim Nicholas Taleb (4 volumes, with The Black Swan as my favourite). Learn how not to be a fool, or at least, minimize its impacts.

The Startup Owner's Manual - Steve Blank. Learn how to find your way through the market.

hansefonAug 27, 2012

Like "agile", "lean startup" can mean pretty much... anything the person using the phrase wants it to mean.

With agile, sometimes the word is used to justify a rigid excess of ceremony, or as a firewall for lazy developers to hide behind to avoid being responsive to non-engineering members of the organization, or as an unrealistic attempt to turn software development into an assembly line of a bunch of jack-of-all-trades "cross-functional" team members ("specialists? we don't need no stinkin' specialists!"). But the core observation of agile is that writing huge planning documents and spending weeks perfecting PRDs and GANTT charts at the outset of an engineering project and then using these to derive project timelines and costs is inefficient, and that "delivery to QA" 3 months over an arbitrary schedule and 70% over an arbitrary budget is a classic failure mode for this approach to planning. Instead, a focus on building self-organizing, trusted teams who are delivering working software frequently and iteratively, and gathering customer feedback and adjusting "the plan" after each delivered increment of software can result in both happier developers AND happier customers.

Similarly, "lean startup" CAN be synonymous with "changing my mind about what business I'm in and 'pivoting' every 3 weeks", but really the core observation could be summarized as "build things people want", with all these new-fangled buzzword-y tools like customer development interviews, business model canvases and even "pivoting" as a means to this end. While the Ries book is useful, Steve Blank's The Startup Owner's Manual (http://www.amazon.com/The-Startup-Owners-Manual-Step-By-Step...) is phenomenal and the ideas there certainly "transfer very well outside the world of tech start-ups."

Take what works, leave what doesn't, ignore the hype and think critically.

blrskonMay 26, 2012

The Startup Owner's Manual - Steve Blank

Discours de la Methode - Descartes

smartial_artsonDec 26, 2012

1. "59 Seconds"
http://amzn.to/12DMx27

A good no-nonsense self-help book. Outlines set of strategies for dealing with challenging situations in everyday life, touching on areas such as Parenting, Career, Dating. Author also looks into common misconceptions about how we function and which mental tricks are efficient and which are not so much.

2. "Start Small, Stay Small: - A Developer's Guide to Launching a Startup"
http://amzn.to/12DMzHt

I actually have a blog post on it here - http://blog.nimblegecko.com/when-your-drugs-wear-off/ - in short it's a book for developers that focuses on how to start building an online product, with heavy emphasis on market, and marketing. It also addresses some of the common mistakes we, as developers, tend to make when conceiving and carrying out the execution of an idea.

3. "The Startup Owner's Manual: The Step-by-Step Guide for Building a Great Company "
ebook - http://amzn.to/V3BxWq
dead tree book - http://amzn.to/12DNfwd

This is classic, really. What was interesting for me in particular is the types of markets that a startup launches to - new market, resegmenting an existing market (low-end, high-end, specific features), clone market, and all of the limitations/dangers/expectations/growth profiles that choice of marketing strategy entails.

4. "Core Transformation: Reaching the wellspring within"
http://amzn.to/Vw5nAR

Not that I've only read this book in 2012, but I keep returning to it - that's probably one of not too many truly life changing books for me. It contains very simple, yet very efficient reframing exercise (think NLP) that helps to uncover the true motivations behind behaviours that you don't like in yourself, and change those for good, yet in a completely unexpected and never predictable ways.

Red_TarsiusonMar 5, 2015

I've been looking for an entrepreneur book list for a long time too. I'm not nearly as experienced as your friend, so my books may be too basic.

- Start here: http://www.ycombinator.com/resources/ There are many wonderful articles written by Graham himself.

- The Four Steps to the Epiphany, Steve Blank.

- The Art of the Start, Guy Kawasaki.

- The Startup Owner's Manual: The Step-by-Step Guide for Building a Great Company, Steve Blank and Bob Dorf.

- Zero to One: Notes on Start Ups, or How to Build the Future, Peter Thiel.

- ReWork: Change the Way You Work Forever, Jason Fried and David Heinemeier Hansson.

- I haven't read the Founders at work series yet, but everyone seems to find it very valuable.

smallbigfootonMar 20, 2013

Start talking with your intended target market to see what their thoughts are about the idea. Make a mockup and a landing page (Visuals help tremendously). Show both of these to your intended target market. Also reading books like The Startup Owner's Manual by Steve Blank and The Lean Startup by Eric Ries. (I know everybody say's read these books but they really are helpful)

mindcrimeonApr 11, 2013

I don't know that either one is inherently easier than the other. You could have competition in either case, and in either case the existence of competition is both good and bad... on the one hand, the fact that there is competition suggests that there is actually a market for the thing you're doing. If there are no competitors, you have to ask if there is - or ever will be - a market at all.

Also, where there are already competitors, you have the option to adopt a "fast follower" strategy, or you can look into resegmenting the market. I highly suggest reading The Four Steps To The Epiphany by @sgblank, and/or his other book The Startup Owner's Manual and give a lot of thought to his approach. Use "Customer Development" to explore your ideas, whether they are B2B or B2C and then evaluate which to pour your energy into...

mindcrimeonOct 3, 2016

Do you, or other HN readers, have any resources that they would recommend for engineering minded people to better understand what goes into building a business?

Read The Four Steps To The Epiphany by @sgblank, and The Art Of The Start by Guy Kawasaki. Zero To One is a good book, but it isn't as much about the "nuts and bolts" of actually building a business. TFSTTE is very much "nuts and bolts". It is, IMO, about as close as you can get to a "paint by the numbers" guide to building a business.

There is a newer version of TFSTTE, retitled The Startup Owner's Manual. It is also good and while it is, in many ways, "just" the second edition of TFSTTE, there's enough new content that it should probably count as a separate book. I'd actually recommend reading both.

wamonFeb 27, 2012

It's not exactly the _intended_ topic of the post, but I had the same reaction. The author seems to want to evoke a sense of calm or slowing down, but the transition between the scene and the diagram-laden advice is really pretty jarring. The weak transition reminds me of the E-Myth, a book which grafted a gratuitous, saccharine narrative onto its small and fairly obvious thesis.

Whatever the calming potato pond is supposed to do here, the subsequent jargon storm undoes it. If "The Startup Owner's Manual" reads like this article (a weird mix of narrative and startup-ese with italics strewn about like a Christopher Walken monologue), I'd be hesitant to spend 40 bucks on it.

mindcrimeonMay 10, 2013

People won’t take your half finished app seriously if you are outside of the early adopters market… which happens most of the time.

A point a lot of people seem to miss about MVPs and the whole Lean Startup approach (specifically the aspects taken from @sgblank's Customer Development Methodology) is that you start out focusing on early adopters. You aren't, with the initial cut, usually trying to sell to the mass market yet. You're trying to find out if there's any market for "the thing you're building".

This, to me, implies that if you're working with an MVP that is "half finished" or less than polished, you don't publicize it to the world and try to drive massive traffic to it right away (this is assuming some kind of webapp, SaaS thing). A closed, invite only, beta or trail program, just to get feedback, find out how customers interact with the thing, etc., should probably come first.

Of course, webapps are a slightly different model than what @sgblank wrote about in TFSTTE, and he revised some of his stuff in The Startup Owner's Manual to address that more specifically.

mindcrimeonJuly 24, 2013

There's definitely a disconnect somewhere, because half (or more) of the people writing about Lean Startups, Customer Development, etc., clearly don't get it at all. I'm almost at a point where I'm not going to bother reading any post that mentions "lean startup" or "customer development" in the title unless the domain is steveblank.com.

I think part of the problem is that the "lean startup" approach inherits a lot of (or all of) Steve Blank's "Customer Development Methodology", and CD is not a quick and easy thing to learn. I mean, the basic gist of it can be taught in 5 minutes, but the actual methodology is very elaborate and detailed. But if all you read is the "Lean Startup" book, or a few blogs on the topic, and don't actually sit down and read The Four Steps To The Epiphany (or The Startup Owner's Manual) directly - and probably a few times - you probably don't know enough about the topic to really use it, or comment on it.

For perspective, I'll offer this: I first read TFSTTE about 2 years ago, and have been incorporating the approach into what we do at Fogbeam Labs ever since. I've also read the Eric Ries book, and several other titles on the topic, and a ton of blog posts on the topic. I've also attended Lean Startup Circle meetings and follow the LSC mailing list. And I'll still quickly admit that I have a lot to learn. I think I could teach the basics to somebody else right now, based on what I know, but I'm not even close to being a real expert on this. And I've been at ground-level, actually implementing this (albeit not full-time) for two years or so..

It's a bit like Agile Development in a way... "Lean Startup" and "Agile Development" have both become trending buzzwords that are often flaunted by people who don't really understand all the depth and nuance of the topic, which results in an inevitable backlash (also by people who don't really understand the topic in any depth).

polivkaonFeb 15, 2012

Update, the Lean Launchpad course is not gone. Steve Blank just sent out an email notifying students that the class is delayed but will launch in the next 60 days.

I thought my hypotheses may have been incorrect because Steve Blank already has a book that he could use in the class (4 steps to the epiphany). However, looks like he is double timing it to release a new book for the Lean Launchpad class.

Snippets of the email from Steve Blank:

"First the bad news: I wanted to update you that the start of my upcoming online Lean LaunchPad will be delayed. But the good news is that, I will indeed be launching an online LaunchPad course. It will be offered within the next 60 days.
 
Why the delay? I am revamping the Lean LaunchPad class to base the new course on my new book, The Startup Owner's Manual (The book that is just what its subtitle says:  the step-by-step guide to building a great company). This book replaces its 10-year-old predecessor, The Four Steps to the Epiphany.  So the course and The Startup Owner's Manual will both provide you with ten years of real-world learning amassed since The Four Steps to the Epiphany was first published.

The Lean LaunchPad course will be in modules you can take asynchronously and digest at your leisure, ideally with your fellow startup team members.  If you want to get a head start, you can buy the recommended text, The Startup Owner's Manual. (The book is recommended, but not required, for course participants.)"

mindcrimeonJuly 9, 2013

I'm a fan of The Innovator's Dilemma but I don't really see it as an essential book for startup founders. Maybe for intrapreneurs...

If I were putting together a list of essential books for startup founders, I'd go with:

1. The Four Steps To The Epiphany

2. The Startup Owner's Manual

3. Business Model Generation

4. The Art Of The Start

5. Blue Ocean Strategy

6. Crossing The Chasm

And yes, I do realize that (1) and (2) are largely the same book. But there is enough difference that I'd actually recommend people read both, especially if they're doing enterprise software startups. For consumer facing webapps or something of that nature, I might drop TFSTTE in favor of just TSOM.

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